{"product_id":"red-mattai-rice-flake","title":"Red Mattai Rice Flake 250G","description":"\u003cp data-path-to-node=\"0\"\u003e\u003cb data-path-to-node=\"0\" data-index-in-node=\"0\"\u003eAruvatham Kuruvai Flakes (Aval \/ Poha)\u003c\/b\u003e are flattened flakes made from \u003cb data-path-to-node=\"0\" data-index-in-node=\"70\"\u003eAruvatham Kuruvai\u003c\/b\u003e, a traditional, indigenous red rice variety from Tamil Nadu.\u003c\/p\u003e\n\u003cp data-path-to-node=\"1\"\u003eThe name \"Aruvatham Kuruvai\" translates to \u003cb data-path-to-node=\"1\" data-index-in-node=\"43\"\u003e\"the 60-day crop\"\u003c\/b\u003e (\u003ci data-path-to-node=\"1\" data-index-in-node=\"62\"\u003eAruvathu\u003c\/i\u003e meaning 60 in Tamil), highlighting its incredibly short cultivation cycle. Historically, this hardy variety was favored by farmers as a short-term crop to mitigate water scarcity or to cultivate during the short \u003ci data-path-to-node=\"1\" data-index-in-node=\"283\"\u003eKuruvai\u003c\/i\u003e season.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eWhen processed into flakes, it offers a highly nutritious, easily digestible alternative to regular white rice flakes.\u003c\/p\u003e","brand":"Ulavar Anand","offers":[{"title":"250 g","offer_id":48968587018467,"sku":"4406","price":40.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4849\/2771\/files\/image_2cce2980-8953-4a2b-9c5c-0a68a596b737.png?v=1778915235","url":"https:\/\/ulavaranand.com\/products\/red-mattai-rice-flake","provider":"Ulavar Anand","version":"1.0","type":"link"}